August 28, 2023
12 min

How to Find an eCommerce Accountant? (And What to Look For)

Discover how an eCommerce accountant can provide valuable business insights, optimize profitability, and ensure tax compliance for online businesses.
How to Find an eCommerce Accountant? (And What to Look For)
Table of contents

Struggling to handle the financial complexities of your eCommerce business? We've been there - navigating sales tax, income tax, and inventory can be a nightmare. This is where an eCommerce accountant comes into play, their expertise tailored to meet the unique needs of online businesses like yours.

Key Takeaways from this Post

In the digital age, an eCommerce accountant brings more value than just administrative tasks. They provide business insights and act as trusted finance advisors.
Skilled eCommerce accountants can analyze key financial indicators, generate reports, and help you understand revenue streams, profit margins, expenses, and cash flow.
An eCommerce accountant can assist in navigating the complexities of online selling, optimizing pricing strategies, managing inventory effectively, and ensuring compliance with tax regulations.
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Most People are Focussed on Numbers, Look for a Partnership  

When it comes to effectively managing your eCommerce business, the role of an accountant extends far beyond simply gathering sales data from various channels, inputting it into accounting software for bookkeepers like Xero or QuickBooks, and handling tax returns and annual accounts. While these tasks are important, they can now be partially automated by software solutions specifically designed for e-commerce businesses.

So, what value does an accountant bring to your business in this digital age? Instead of being solely focused on administrative and transactional duties, you need an accountant who can provide business insights and act as your trusted finance advisor.

A skilled eCommerce accountant can help you gain a deeper understanding of your business performance by analyzing key financial indicators, generating reports, and highlighting trends and patterns. They have the expertise to interpret the numbers and metrics, providing you with meaningful insights into your revenue streams, profit margins, expenses, and cash flow.

Moreover, an accountant with experience in the e-commerce industry can help you navigate through the complexities of online selling and various marketplaces. They can assist in identifying cost-saving opportunities, optimizing pricing strategies, managing inventory effectively, and ensuring compliance with tax regulations specific to e-commerce.

Beyond their financial expertise, an eCommerce accountant can act as your virtual finance director. They can collaborate with you in setting strategic goals, devising growth plans, and making informed financial decisions. By leveraging their industry knowledge and analytical skills, they become a valuable partner who can guide you in streamlining operations, mitigating risks, and maximizing profitability.

Do You Need an eCommerce Accountant?

Are you an eCommerce business owner struggling to manage your financials? An eCommerce accountant can provide the expertise and guidance you need in navigating the complexities of online selling. In 2022, we saw an influx of eCommerce sellers who were left in no mans land when GoDaddy Bookkeeping announced it's closure. A lot of those sellers made the switch to using an eCommerce Accountant and haven't looked back since!

Here are three reasons to highlight how an eCommerce accountant can help to streamline eCommerce accounting processes:

Safeguarding your Tax Practices

You might be good at selling products online. But tax rules can make your head spin. An eCommerce accountant knows these rules well. They will keep you out of trouble with the law.

Having a skilled person in charge of numbers is smart for your business!


We all know that handling money can be tricky. As an eCommerce business owner, you deal with cash flow daily. You have sales coming in and bills to pay out. A good accountant helps you keep track of it all.

They make sure your money is working for you and not against you.

Using an e-commerce accountant makes tax time easier too. They know the laws for online shops like yours. They can find deductions that save you money on taxes! It's another way they help your store succeed.


Your online store may get bigger. This is good news! But it also brings complex tax rules and laws. An eCommerce accountant can help you here. They know all about tax rules for different states or countries.

This means you will not break any laws by mistake. Also, they make sure you pay less tax while staying fair and correct.

When to Start Using an eCommerce Accountant

If you're an eCommerce business owner, there are a few signs that indicate it's time to start using an eCommerce accountant. One sign is when your business starts generating substantial revenue and the financial aspects become more complex.

Another sign is if you find yourself struggling to keep up with bookkeeping tasks like tracking expenses, managing inventory, and reconciling accounts. Lastly, if you're unsure about tax laws and regulations specific to eCommerce businesses, it's a good idea to seek professional help from an accountant who specializes in this area.

Remember, by hiring an eCommerce accountant early on in your business journey, you can avoid costly mistakes and ensure your financial records are accurate and compliant with tax obligations.

A good eCommerce Accountant will be like a Captain helping your fleet navigate the choppy seas of eCommerce business

How to Find an eCommerce Accountant

In this section, we will provide a step-by-step guide on how to find the perfect eCommerce accountant for your business. Read on to learn more!

Step 1: Determine Your Needs and Budget

To find an eCommerce accountant, the first step is to determine your needs and budget. Consider what specific accounting services you require for your online business. Do you need help with bookkeeping, tax preparation, or financial analysis? Knowing your needs will help you find an accountant who specializes in eCommerce and can provide the services you require.

Next, consider your budget. How much are you willing to spend on accounting services? Keep in mind that different accountants may have varying fees based on their experience and expertise.

It's important to set a realistic budget so that you can find an accountant who fits within your financial means.

Step 2: Research and Compare Accountants

When looking for an eCommerce accountant, it's important to do thorough research and compare your options. Here are the steps you can follow:

  1. Look for accountants who specialize in eCommerce: Find accountants who have experience and expertise in working with eCommerce businesses.
  2. Consider their qualifications: Check if the accountants are certified or hold relevant qualifications such as being a Certified Public Accountant (CPA).
  3. Read client reviews and testimonials: Look for feedback from other eCommerce business owners who have worked with the accountant to get an idea of their reputation and quality of service.
  4. Schedule consultations or interviews: Speak directly with potential accountants to discuss your needs and assess their knowledge and understanding of eCommerce accounting.
  5. Evaluate communication and compatibility: Ensure that you can communicate effectively with the accountant and that they understand your business goals and objectives.
  6. Consider pricing and fees: Compare the costs of different accountants' services, keeping in mind factors like the complexity of your business structure, transaction volume, and the level of support you require.
  7. Make your final selection: Based on all these factors, choose an accountant who meets your needs, has experience in eCommerce accounting, fits within your budget, and is compatible with your business.

Step 3: Check for Specialized Experience and Qualifications

When looking for an eCommerce accountant, it's important to check if they have specialized experience and qualifications. You want someone who understands the unique challenges and requirements of eCommerce businesses.

Look for accountants who have worked with other eCommerce companies or have specific certifications in eCommerce accounting. This expertise will ensure that they can effectively manage your financials and help you navigate any tax or compliance issues that may arise.

Remember, don't settle for just any accountant - find someone with the right skills and knowledge to support your eCommerce business.

Step 4: Review Client Reviews and Testimonials

To find the right eCommerce accountant, it's important to check client reviews and testimonials. Look for feedback from other businesses who have worked with the accountant you're considering.

Their experiences can give you a better idea of what it's like to work with that accountant and whether they provide good service. Take note of any positive or negative comments about their expertise, reliability, and communication skills.

By reviewing client reviews and testimonials, you can make a more informed decision about which accountant is the best fit for your eCommerce business.

Step 5: Schedule Consultations or Interviews with Potential Accountants

To find the right accountant for your eCommerce business, it's important to schedule consultations or interviews with potential candidates. This will allow you to have a conversation and get a better sense of their expertise and how well they understand your specific needs.

During these consultations or interviews, you can ask them questions about their experience working with eCommerce businesses, what services they offer, and how they can help you with your financial needs.

This interaction will also give you a chance to evaluate their communication skills and determine if there is compatibility between both parties. Set up appointments with several accountants so that you can compare and make an informed decision based on who meets your requirements the best.

Step 6: Evaluate Communication and Compatibility

When choosing an eCommerce accountant, it's important to consider how well you communicate and work together. Find someone who understands your needs and is able to explain complex financial concepts in a way that you understand.

It's also crucial to assess their compatibility with your business goals and values. Look for an accountant who aligns with your vision and can provide the support and guidance you need as your eCommerce business grows.

Step 7: Consider Pricing and Fees

When choosing an eCommerce accountant, it's important to consider pricing and fees. Look for an accountant who offers transparent and reasonable pricing that fits within your budget.

Compare the rates of different accountants to make sure you're getting a fair deal. Keep in mind that while price is important, it shouldn't be the sole factor in your decision-making process.

Consider the value and expertise that the accountant brings to the table as well. By carefully considering pricing and fees, you can find an eCommerce accountant who meets your financial needs without compromising on quality.

Step 8: Make Your Final Selection

To make your final selection, evaluate all the information you have gathered. Consider factors like their experience, qualifications, and client reviews. Schedule consultations or interviews with potential accountants to get a sense of their communication style and compatibility with your business.

Don't forget to take pricing and fees into account as well. After careful consideration, choose the eCommerce accountant who best meets your needs and budget. Trust yourself to make the right decision for your business.

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What to Look for When Finding an Accountant for eCommerce

When seeking an accountant for your eCommerce venture, it's imperative to identify specific qualities and competencies that ensure a harmonious fit for your business. Read on to explore these attributes and how they can substantially benefit your operations. It can be hard to know exactly what an eCommerce accountant does, but we’re here to guide you! 

Expertise in eCommerce Accounting

In your quest for an eCommerce accountant, a pivotal characteristic to prioritize is their expertise in eCommerce accounting. This proficiency entails a profound understanding of the distinctive financial intricacies and requisites linked with managing an online store.

Look for an accountant well-versed in platforms like Shopify or WooCommerce, and possessing experience in navigating challenges such as inventory management, sales tax adherence, and payment processing. With specialized knowledge in eCommerce, this accountant will furnish you with customized advice and strategies to optimize your business's financial robustness.

Meticulous Attention to Detail

When selecting an eCommerce accountant, another paramount trait to consider is their unwavering attention to detail. An accountant marked by meticulous attention to detail meticulously scrutinizes and analyzes your financial records, ensuring utmost precision and compliance with pertinent tax regulations.

Their diligence extends to identifying potential discrepancies or errors, acting as a safeguard against possible penalties or audits. Armed with their keen eye for details, they are poised to provide you with accurate financial reports and insights, thereby empowering well-informed business resolutions.

Effective Communication and Compatibility

When enlisting the services of an accountant for your eCommerce enterprise, evaluating their communication skills and compatibility holds profound significance. It's imperative to engage an accountant capable of seamless correspondence and attuned to your particular needs and objectives.

Search for an accountant who is prompt in responses, easily reachable, and receptive to comprehending your concerns. Furthermore, ensure that you experience a sense of ease and confidence in collaborating with them on a consistent basis.

Establishing a robust working rapport with your chosen accountant is pivotal for securing the necessary support that guarantees the enduring triumph of your eCommerce enterprise.

Strategic Financial Insight

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An accountant who specializes in eCommerce brings far more than traditional accounting prowess. They possess the capacity to serve as your virtual Chief Financial Officer (CFO) or Finance Director (FD), providing astute guidance and advice for the financial facet of your business.

In addition to ensuring compliance and accuracy, these professionals offer a strategic perspective on your financial data. They help you decipher profitability trends, seize growth prospects, and offer comprehensive financial counsel that empowers you to make informed, strategic choices.

The insights provided by an eCommerce-focused accountant contribute to the robust growth and resilience of your online business.

Parting Advice for Finding the Right eCommerce Accountant

In your search for the right eCommerce accountant, remember to thoroughly research and compare accountants, check for specialized experience and qualifications, review client reviews and testimonials, schedule consultations or interviews with potential accountants, evaluate communication and compatibility, consider pricing and fees, and make your final selection based on these criteria.

The Challenge for eCommerce Business Owners

Running an eCommerce business can be challenging, especially when it comes to managing your finances. This is where finding the right eCommerce accountant becomes crucial. But how do you know if you need one? Well, as discussed there are a few reasons why hiring an eCommerce accountant makes sense.

eCommerce Accountants: Your Path to Profitability

In the realm of eCommerce, the right accountant isn't just a financial manager; they are a strategic partner that can lead your business towards increased profitability. We've walked you through a comprehensive roadmap to finding the ideal eCommerce accountant, each step aimed at ensuring your financial success.

From understanding the pivotal role of an eCommerce accountant and recognizing the optimal time to bring one aboard, to dissecting the process of selection - we've covered it all. But what truly sets an exceptional eCommerce accountant apart?

Elevating Savings and Business Potential

A standout eCommerce accountant possesses the expertise to not only navigate financial intricacies but also uncover opportunities for saving that can lead to exponential growth. They master the nuances of tax efficiency and compliance, making sure you're on the right side of every financial regulation.

But their impact doesn't halt at tax season; they are the ones who transform your financial data into a roadmap for growth. By understanding your business's profitability and growth opportunities, they enable you to make informed decisions, effectively becoming your virtual CFO or FD.

The Clear Sign of Value

Here's the clincher: a good eCommerce accountant isn't an expense; they are an investment. Their insights, advice, and meticulous attention to detail save you money, making them a driving force behind your bottom line. They provide a perspective that transcends routine bookkeeping, steering your business towards strategic and financial success.

If you're ever met with the nagging feeling that your current or prospective eCommerce accountant isn't truly delivering value, consider it a clear sign to explore other candidates. Your accountant should not be a mere line item; they should be the partner in profit growth.

In conclusion, the journey to finding the right eCommerce accountant is a critical one. By seeking those with expertise in eCommerce accounting, an unyielding focus on detail, effective communication, and strategic financial insight, you're poised to unlock a wealth of benefits that translate into tangible financial gains. Remember, your accountant should contribute to your business's success, not just file its accounts.

Automate Your E-commerce Accounting with Link My Books

Tired of manual bookkeeping? Want to focus on growing your e-commerce business instead? Link My Books is your solution. With seamless integrations to Amazon, eBay, Shopify, and more, we've got you covered. Start Your Free 14 Day Trial Now!

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