TikTok Shop is one of the fastest-growing e-commerce platforms, but when it comes to reporting, sellers often hit a wall. The TikTok Shop sales report isn’t just about total revenue, it also includes refunds, seller fees, shipping adjustments, and sometimes sales tax. The problem is, most sellers either don’t know where to find these reports or don’t understand how to use them for bookkeeping.

Relying on payout totals from TikTok is a common mistake. Payouts don’t reflect your true sales performance, and they don’t give you the breakdown you need for tax compliance or profitability tracking. This leaves sellers juggling spreadsheets, guessing at VAT treatment, and wasting hours reconciling numbers that don’t match their QuickBooks or Xero accounts.

In this guide, we’ll show you exactly how to find and download your TikTok Shop sales report, what data inside it matters most, and the easier way to automate reporting with Link My Books, so you can keep your books accurate and your tax filings stress-free.

Key Takeaways from this Post

The TikTok Shop sales report includes gross sales, refunds, fees, and sales tax, but the raw CSV is hard to interpret and rarely matches your bank deposits.

Manually tracking this data wastes hours each month and increases the risk of tax errors or missed deductions.

With Link My Books, TikTok Shop payouts are imported automatically, broken down into clean categories, and synced into QuickBooks or Xero. You get accurate sales reports, tax-ready entries, and one-click reconciliation.

What Most TikTok Shop Sellers Get Wrong with the Sales Reports

The TikTok Shop sales report is a powerful tool, but most sellers misuse it, or ignore it altogether. Here are the most common mistakes:

Treating payouts as sales: The payout you receive from TikTok is net of fees, refunds, promotions, and sometimes sales tax. If you book it as total sales, you inflate income and distort your tax filings.
Forgetting to adjust for refunds: Refunds reduce taxable sales. Many sellers overlook them in their reporting, which means overstating both revenue and VAT liability.
Assuming TikTok handles all taxes: TikTok collects sales tax under Marketplace Facilitator rules in some regions, but not all. If you don’t separate TikTok-collected tax from seller-collected VAT, you risk double-reporting.
Ignoring seller fees: Commissions, ad spend, and shipping deductions eat into margins. If you don’t track them properly, your reports make sales look healthier than they are.
Not syncing with accounting software: Even when sellers download the CSV, they rarely map it into QuickBooks or Xero correctly. Without automation, reconciliation becomes a constant headache.

The fix: Stop trying to make sense of TikTok’s spreadsheets manually. The easier way is to let Link My Books transform raw payouts into reconciled, tax-ready entries automatically.

How to Handle TikTok Shop Sales Reports the Easy Way with Link My Books

Connect TikTok Shop and your accounting software.
Import payout data automatically.
Break down reports into sales, refunds, fees, and taxes.
Post clean summaries to QuickBooks or Xero.
Reconcile entries with your bank feed in one click.

Step #1: Connect TikTok Shop and Your Accounting Software

Set up Link My Books by connecting TikTok Shop and your QuickBooks or Xero account.
The connection is secure and takes just a few clicks.
Once done, all future TikTok Shop payouts will flow into Link My Books automatically.

Step #2: Import Payout Data Automatically

Instead of exporting CSVs, Link My Books pulls every payout directly from TikTok Shop. The platform captures sales, refunds, fees, and taxes, so you have a complete view of each payout without touching spreadsheets.

Step #3: Break Down Reports into Sales, Refunds, Fees, and Taxes

Link My Books converts payout data into sales report–style summaries. These show you gross sales, taxable vs non-taxable sales, refunds, seller fees, and sales tax collected. It’s everything in TikTok’s sales report, but reformatted for bookkeeping.

Step #4: Post Clean Summaries to QuickBooks or Xero

The summarized reports are posted into your accounting software automatically. Each figure is mapped to the correct account, sales income, seller fees, refunds, VAT/sales tax, so your books stay accurate.

Step #5: Reconcile Entries with Your Bank Feed in One Click

Because Link My Books matches entries to your actual TikTok bank deposits, reconciliation in QuickBooks or Xero takes a single click.

No adjustments, no mismatches, just clean, reconciled reports ready for tax time.

If you’re ready to simplify your TikTok Shop’s bookkeeping, you can start your free trial with Link My Books today.

If you’re not using automation, you’ll need to handle sales reports yourself. Here are the main steps:

How to Get Your Sales Report on TikTok Shop (Manual Steps)

Log in to TikTok Seller Center.
Go to Finance → Reports.
Select Sales Reports.
Choose your reporting period (daily, monthly, yearly).
Download the CSV file.

Step #1: Log in to TikTok Seller Center

Head to TikTok Seller Center and sign in with your seller account. If you manage multiple stores, double-check that you’re in the correct account before generating reports.

Step #2: Go to Finance → Reports

In the main dashboard, hover over Finance and click Reports. This section stores all of your payout statements, tax reports, and sales reports.

Step #3: Select Sales Reports

From the list of available report types, choose Sales Reports. This will filter out payout and tax files, so you’re looking only at reports that track your sales activity.

Step #4: Choose Your Reporting Period

TikTok allows you to filter reports by period:

Daily reports are useful for monitoring campaign spikes or same-day sales.
Monthly reports are the best for bookkeeping and matching with accounting periods.
Yearly reports provide an audit-ready overview of your total sales performance.

Step #5: Download the CSV File

Click Download to export the report. TikTok generates a CSV file containing sales totals, refunds, fees, and adjustments for your chosen period. Store these securely or upload them to your accounting system for review.

How Link My Books Makes TikTok Shop Sales Reports Simple & Fast

If you’re still relying on TikTok Shop’s CSV downloads, you’re making things harder than they need to be. Manual reporting creates risks: misapplied VAT, missed refunds, and hours wasted each month reconciling payouts with your bank deposits.

Link My Books streamlines this entire process. Once connected, it pulls your TikTok Shop data automatically, applies the correct tax treatment, and posts clean summaries into QuickBooks or Xero. Here’s what you can expect:

Automatic Data Import

Link My Books integrates directly with your TikTok Shop account, importing payouts, sales, refunds, fees, and taxes automatically. You no longer need to log in and download separate reports.

Seamless QuickBooks and Xero Integration

Each TikTok Shop payout is summarized and synced straight into your accounting software. Entries line up perfectly with your bank deposits, ready for one-click reconciliation.

Accurate VAT and Sales Tax Handling

VAT and sales tax are among the trickiest parts of TikTok reporting. Link My Books applies the correct treatment based on where the buyer is located and whether TikTok already collected tax under Marketplace Facilitator rules. UK VAT, EU OSS, and US state-level sales tax are all handled automatically.

Effortless Reconciliation

TikTok payouts often include refunds, ad spend, and shipping deductions that make balancing books difficult. Link My Books structures every payout so it matches your bank feed exactly. Reconciliation becomes a one-click task.

Multi-Currency Support

If you receive TikTok Shop payouts in different currencies, Link My Books applies the correct FX rates automatically. This prevents mismatches between your sales reports, accounting entries, and bank deposits.

Time-Saving Automation

What used to take hours of manual entry and spreadsheet wrangling can now be completed in minutes. Link My Books runs quietly in the background, keeping your TikTok Shop sales reports accurate and up to date.

Expert Support

If you need help, Link My Books’ UK-based support team is made up of qualified accountants who specialize in e-commerce. Setup assistance and tax guidance are included at no extra cost.

Essential TikTok Shop Sales Report Data for Accurate Bookkeeping

Your TikTok Shop sales report contains more than just sales totals. To keep your books accurate, you need to understand each category and how it affects your tax and profit calculations.

How to Read TikTok Shop Sales Report Statements

Daily reports: Useful for monitoring real-time sales spikes, refunds, and disputes. Great for campaign tracking.
Monthly reports: The most practical for bookkeeping and VAT/sales tax filings. They give you a clean breakdown for each accounting period.
Yearly reports: Best for big-picture analysis, audits, and financial year-end reporting.

Pro Tip: If you’re still working with these CSVs manually, expect to spend hours sorting data and re-mapping it into QuickBooks or Xero. Link My Books automates this step, giving you sales tax–ready summaries in minutes.

Why Do You Need a TikTok Shop Sales Report?

The TikTok Shop sales report is the backbone of your compliance and financial reporting. Without it, you risk misreporting income, overstating tax liabilities, and losing visibility into profitability. Here’s why it matters:

Tax Compliance and Correct Filings

Tax authorities expect accurate records of taxable sales, refunds, and sales tax collected. The sales report is your proof. Without it, you may overpay VAT or underreport sales tax, both of which can trigger penalties.

Tracking True Profitability

Your payout alone doesn’t show the full picture. Seller fees, refunds, and promotions all cut into margins. The sales report reveals your net sales after deductions, which is the number you need for accurate profit calculations.

Identifying Refund Patterns and Product Issues

Refunds reduce taxable sales, but they also signal potential product or fulfillment issues. The sales report shows how often refunds occur, helping you spot problem products or customer pain points.

Supporting Financial Decisions

Daily, monthly, and yearly sales reports help you forecast demand, allocate ad spend, and evaluate performance across campaigns or regions. They turn raw sales data into actionable business insights.

Do You Still Need the Native Report If You Use Link My Books?

If you’re using Link My Books, you don’t need to manually download TikTok Shop sales reports for bookkeeping. The platform automatically imports payouts, separates sales, refunds, fees, and taxes, and posts reconciled entries straight into QuickBooks or Xero. The native report can then become a backup resource, useful for audits, archiving, or cross-checking, but no longer part of your day-to-day workflow.

FAQ on TikTok Shop Sales Report

How to see sales statistics on TikTok Shop?

Log in to TikTok Seller Center → Finance → Reports → Sales Reports. From there, you can download daily, monthly, or yearly sales reports. If you’re using automation tools like TikTok Shop accounting software, these statistics flow into QuickBooks or Xero automatically.

Does TikTok Shop report sales to the IRS?

Yes. For U.S. sellers, TikTok issues a 1099-K when you meet the IRS thresholds ($20,000 and 200 transactions federally, or lower in certain states). These records also appear in your TikTok Shop Sales Tax Report.

How do I keep track of sales on TikTok Shop for taxes?

Manually, you need to download TikTok Shop sales reports and match them to your bank deposits and VAT filings. With sales tax software like Link My Books, payouts are broken down into sales, refunds, fees, and tax automatically, keeping your books tax-ready.

Does TikTok Shop keep track of sales?

Yes. TikTok provides detailed sales reports and tax reports in Seller Center. But these reports are in CSV format and require manual formatting for bookkeeping. Using TikTok Shop bookkeeping tools, you can skip the CSV work and sync sales directly into your accounts.

TikTok Shop is not recording transactions. How do I resolve this?

If transactions aren’t showing in Seller Center, check for reporting delays (common during peak sales). Clear browser cache or try downloading again after 24 hours. If the issue persists, contact TikTok Seller Support. For ongoing tracking, consider TikTok Shop bookkeeping with Link My Books to ensure every payout is captured.

Simplify TikTok Shop Sales Reporting with Link My Books

Manually downloading and analyzing TikTok Shop sales reports is slow, messy, and error-prone. Every payout hides refunds, fees, and tax adjustments that take hours to reconcile in QuickBooks or Xero.

With Link My Books, all of that work is automated. Payouts are imported directly from TikTok Shop, broken into clean categories, and posted into your accounts with the correct VAT or sales tax applied.

Reconciliation takes one click, giving you accurate books and stress-free reporting.